It’s 2021. Sustainability is the name of the game.
Maybe not for the girls who don’t take public transportation and only drink water out of those ginormous Fiji water bottles.
We're talking about the rest of us walking around with our ridiculously overpriced recyclable water bottles from Bandier.
Isn’t it weird that water bottles have become a status symbol? Like finishing those half-gallon bottles that say “Keep it keep!” and “You go girl!” is somehow elite?
See Also: Chanel Is The Official Partner Of France's Festival Lumière: Find Out More
Sorry, going on a tangent here.
Not only are sustainable water bottles considered cool, but sustainable fashion and accessories are the “it” thing, too.
If you’re walking around Williamsburg deathly hungover Sunday morning, and you’re not wearing an upcycled sweat set, it’s literally tragic.
How dare you not accompany your low-fat almond milk latte with sustainable streetwear?
P.S. babe, your Starbucks cup is not good for the environment.
Be kind to the planet, and invest in the industry's best-kept secrets.
View this post on Instagram
Reduced waste never looked so good. The brand aims to create clothing that allows people to embrace their individuality and feel empowered by what they wear. The premise is simple: feel good, look good, and do good all at the same time. NMB New York designs are based on upcycling, meaning that they take thrifted/vintage/other clothing, deconstruct them, then use them as fabric to create new, upgraded clothing. No NMB piece of clothing looks the same, giving every customer their own unique expression. NMB aims to rebrand the idea of upcycling, giving it a fresh edge and luxury feel, whilst making strides toward a fashionably cleaner world and a healthier environment.
View this post on Instagram
Established in 2012, the label features classics that are inspired by 70’s rock ’n’ roll, 80’s oversized cuts, and the impeccable tailoring from the ’90s. The pieces showcase femininity combined with a soft and elegant seductiveness. In step with the current day and age, MANURÍ does not use plastic or polyester and believes in recycling and conscious consumerism. Additionally, the brand uses 99% natural fabrics. More recently, MANURÍ launched a new category, The Easy Wear Project, which boasts vibrant and youthful looks that reflect a powerful 90’s vibe.
View this post on Instagram
Styles that are designed to make the wearer stand out among the crowd. NOCTURNE offers trend-led styles for women at reasonable prices. Each collection features classic pieces updated with exciting prints, top-quality fabrics, and bold silhouettes. True to its European roots, NOCTURNE makes luxurious garments for women who follow the latest trends but like to see their unique style come alive in detail. Its vast collection appeals to both seasoned and young fashionistas around the globe. With beautifully designed stores and corner shops in over 50 countries, NOCTURNE is fast becoming one of the most exciting high street fashion brands of the moment.
View this post on Instagram
Laury Thilleman defends a more sustainable and ethical vision of the world. True to her convictions, Laury wanted responsible and trendy fashion all in one. The brand’s products are designed and manufactured mostly from natural fibers: Cotton, Viscose, Wool, and recycled Polyester. The factories the brand works with are OEKO-TEX certified, which means the fabrics have been checked at every stage of processing (raw materials, yarns, dyeing). This certifies that the fabric does not contain any chemicals that are harmful to health.
View this post on Instagram
Karma is a witch. Laura is the heart and soul behind this free-spirited fashion brand. You could say it was divine intervention or, simply, that it was her destiny to bring a sustainable, values-based, artisan brand to market. A Karmic Witch is bold, unapologetically themselves, and powerful; when they wear garments they’re aligned with, their best self shines. Laura’s core focus when designing, manufacturing, and distributing Karmic Witch clothing is centered around bringing fairness and equality throughout the entire process – from start to finish. And, she’s dedicated to constantly striving to learn, do, and be better – from improving the sustainability of the materials she uses to making ethical choices around her business structure. The brand is all about being kind to Mother Earth and its people.
View this post on Instagram
Musier offers you a wardrobe that is both fashionable and timeless; each piece is designed to be worn and re-worn tirelessly without falling out of fashion. In the world of today, it is essential to not encourage over-consumption, which is why the brand offers small collections and quality pieces that will follow you over the years. To take a more responsible approach, Musier works with local manufacturers, and most of their models are made in our Parisian workshops, using natural fibers (silk, cotton, viscose) from the best European weavers. They aim for 100% French production, and each season they add new suppliers closer to them in order to limit their carbon footprint.
View this post on Instagram
Their products are all manufactured in Ecuador with an artisanal concept, yet incorporates a current approach and design aesthetic for a fashion-savvy clientele. Sensi Studio works in a close environment of social responsibility with the artisans and their craft, including women artisans in the Andean region. All of their customers and brand supporters help the artisan community throughout the Andean region, providing work and a continuation of this millenary weaving craft. The brand’s goal is to give creative work opportunities for the artisans, where they can show off their craft, all while aiding in the development of their communities.
Photography by: James Lee, Marcell Viragh
