Louis Vuitton celebrates its namesake's birthday by unveiling jewelry collection Bravery and showcasing the baubles this month in Napa.
The Arrow necklace, a tricolored V set with rubies, sapphires and diamonds
Francesca Amfitheatrof, Louis Vuitton’s artistic director for watches and jewelry, still marvels at the man who launched a fashion house that spawned a thousand expressions of beauty. And to mark Louis Vuitton’s birth 200 years ago, the brand created a collection, appropriately named Bravery, of 90 pieces that retrace the designer’s steps—from his rural French home to Paris—and celebrate his destiny.
A signature Bravery necklace, with Colombian emeralds combined with three rows of platinum, yellow gold and white gold, entirely pavé-set with diamonds
“I was surprised that a fashion house like Louis Vuitton was created through the sheer courage of one young man,” Amfitheatrof says. “Driven by his curiosity about the world, he embarked on that incredible journey across France. That’s why we have named this collection Bravery. It’s not a word often used in high jewelry! Yet these notions of determination and adventure are intrinsic to Louis Vuitton, and we wanted to express them through this collection.”
The Le Mythe bracelet and ring
This month (Oct. 13-17) in Napa, Louis Vuitton will host an exclusive High Jewelry and High Watchmaking event. The brand will welcome clients by appointment only to view a curated selection of 150 pieces of jewelry and a curated selection of recherché watches.
The Le Mythe three-row necklace
Born in the Jura region in 1821, Vuitton was a young teen when he decided to leave home and trek across France. This journey inspired him to become a trunkmaker and packer, paving the way for the luxurious creations that would follow. The 90 pieces in Bravery celebrate this journey in a metaphorical, dreamy way.
The La Constellation d’Hercule necklace pairs 209 carats of tanzanites, 50 carats of Australian opals and nearly 34 carats of tsavorites
To achieve each work’s resplendent color, the collection’s creators embarked on a three-year search to source sapphires, emeralds, rubies, diamonds and gemstones. The artisans at the brand’s jewelry workshop at Place Vendôme transformed each design into a masterpiece of detail and fluidity—an appropriate salute to a man who understood the timeless arc of beauty.